Actor's Resources
Mobile App
Actor's Resources is a versatile app for performers, providing auditions, agent connections, classes, and more. It unites a diverse artistic community in one centralized platform.
The Problem
There’s a clear need for a reliable destination where artists can access essential information and resources to kickstart or advance their acting careers. Existing platforms are often prohibitively expensive, making it difficult for emerging talent to find affordable support. Additionally, there’s a lack of spaces that truly foster a sense of community, leaving many artists feeling isolated and without the peer support and networking opportunities crucial to their growth.
User Group
Both established and aspiring actors, along with stakeholders in the performing arts realm, encompass photographers, agents, managers, and casting directors. These individuals and professionals play vital roles in shaping an actor’s career, making it essential for them to stay connected and informed within the industry.
The primary goal of the app is to create a unified and user-centric platform that seamlessly connects donors with charitable organizations and individuals in need, fostering a sense of community, transparency, and impact in the realm of charitable giving. The app aims to address the following key objectives:
Simplify Donor Engagement, Empower Charitable Organizations, enhance Transparency, Cater to Diverse Causes, Encourage Regular Giving, Amplify Social Impact,Educate and Inspire
The Goal
increasing Donations to overlooked and popular organizations. inflecting social political and economic change. raising awareness of other people's needs Eliminate scams and potential risks to donors, both financially and physically, the app aims to foster a secure and caring community.
User Impact
Design Process
My design process begins with empathy and creativity, focusing on deeply understanding users and their challenges. I translate these insights into visually engaging solutions that balance functionality and emotion, creating seamless, experiences.
Competitive Analysis
Consent Form
Interview Protocol
Interview Summaries
News and Social Media Hub Features
Two standout features of the app are the Social Media Hub and the News section. The Social Media Hub is designed specifically for the performing arts community, allowing users to connect with like-minded individuals. Unlike typical social media platforms that cater to everyone, this hub focuses on building a network of people within the industry. Users can share tips, celebrate achievements, collaborate on projects, and expand their professional circles while learning from one another.
The News section provides industry updates and articles that offer valuable career insights, including tips and strategies to help users advance in their careers
Affinity Diagram - Analyze Contextual Data
User Persona
Julie Roberts
Female
Early Late 20’s
White
Bisexual
College Graduate
Actress
Life Goal:
To become a successful working actor with a steady stream of roles that showcase their talent and offer creative fulfillment. They seek a sustainable career in the performing arts, balancing commercial success with artistic integrity, and aim to be part of meaningful projects that contribute to their growth and resonate with audiences
End Goals:
To find quick, accessible, and reliable resources that advance their acting career through an affordable, user-friendly platform. This includes building relationships that enhance both career and personal life. Ultimately, the goal is to secure more acting opportunities for a sustainable livelihood while gaining a deeper understanding of the production landscape.
Experience Goals:
Pursuing an acting career demands continuous reinvention and sharing that growth with the world. She seeks a quicker, more accessible path to her goals, aware of the financial challenges of audition-centric work. Reducing the stress of finding resources is crucial, as is being part of a supportive, positive community that thrives on mutual help and shared success.
Activities:
She uses social media and online tools to explore platforms like Actors Access, LA Casting, and Backstage, searching for essentials such as managers, agents, casting directors, acting classes, coaching, audition taping, photography, and vital industry information like breakdowns and roles. However, relying on word-of-mouth limits her ability to fully explore and utilize available resources
Successes:
From one of these platforms, she managed to secure direct contact information for a handful of managers and agents. Employing the tactic of a "cold email," she adeptly showcased her materials. This strategic approach resulted in a pivotal outcome: securing a meeting that ultimately culminated in her signing with an agent.
Frustrations:
Having acquired direct contact details for a selection of managers and agents via one of the platforms, she proceeded to employ the technique of "cold emailing" to adeptly introduce her portfolio. As a direct result of this strategic outreach, she not only successfully secured a meeting but also achieved the significant milestone of signing with an agent
Information Architecture/User Flow
User Journey Map
Persona: Ben Wise
Goal: The goal of this journey map is to illustrate the user's experience throughout the donation process, identifying key actions, emotions, and opportunities for improvement. It serves as a tool to understand user needs and optimize the platform to create a more seamless, engaging, and satisfying donation experience.
Storyboard
The Creation journey
Low Fidelity
This stage represents the initial phase of the design and prototyping process. During this stage, the emphasis is placed on quickly sketching out ideas and concepts to explore the layout and flow of a design solution
Mid Fidelity
This next stage of prototyping serves as a critical transitional phase in the design process, bridging the gap between early, low-fidelity concepts and the final high-fidelity product. During this stage, you will find more refined ideas and transition from conceptualization to more concrete implementations
High Fidelity
High-fidelity prototyping represents the final and most polished stage in the design process, where the design concept evolves into a fully functional prototype that closely resembles the end product
Sketches & LF Testing - focuses on usability flow
Tasks:
#1
Log in and by entering information
#2
When you arrived to the main page please select your location
#3
Please look for acting classes and review the providers list
#4
After reviewing the providers list please filter by price
#5
Choose a provider and review their entire profile
Filtering Decisions
narrow down options or data based on specific criteria, making it easier and faster to find what they need while reducing frustration
User Requirements
Define essential user needs, expectations, requirements, specifying the environment, conditions, actions, behaviors a product must meet.
User Mental Model
Defines how users intuitively understand a system, often using real-life metaphors like icons to guide their interactions and expectations.
UI Affordances
Design cues to guide users on how to interact with elements without needing labels or instructions Sensory, Cognitive, Functional, and Visual Affordances
Balsamic Prototype & MidF Testing - focuses on usability flow
Tasks:
#1
Log in and by entering your information
#2
When you arrived to the main page please select your location
#3
Please look for acting classes and review the providers list
#4
After reviewing the providers list please filter by price
#5
Choose a provider and review their entire profile
Interactive Balsamiq Prototype
Hi-Fid Interactive Prototypes & Testing - Final Product
Design flow - Log in, Home, Categories & Settings
Design flow - New Donor Recipient Signup Questioner
Design flow - Donor Pages
Design flow - Donation Recipient Pages
Design flow - Donation Recipient Pages
Usability Testing
Tasks:
#1
You have already signed up for the app. You have built a profile and entered all of your personal information such as- age range, ethnicity and gender. The app algorithm has matched the breakdowns to the information you have provided about yourself. Now…As an actor it is very important to self-submit for auditions. Please go and review the available auditions.
#2
Now that you have reviewed the breakdowns page it is time to submit yourself for an audition. You have decided to submit only for TV roles at the moment, therefor you will need to filter the breakdowns to achieve this goal. After you have done so, please review the role and submit yourself.
#3
You’ve cut and colored your hair therefore you need to get new headshots. Go to the app and find a photographer who specializes in headshots that matches your budget.
#4
After reviewing the photographer profile, it is time to contact them to book your session Please send a message to your preferred profile
#5
You have decided to work on your comedy skills please go on the app and find the class of your choice by filtering the ones who specializing in comedy. Please review their profile. Once you done return to the homepage
Usability Test Plan
Usability Testing Protocol/ Script
Donation.com
Mobile App & Web Interface
A comprehensive mobile and desktop platform designed to support local, regional, and global charities or individuals in need. Through extensive user research, smart animations, auto text, and a robust design system, the platform creates personalized experiences that empower recipients to receive direct support via customized pages.
